The journey of tech giants embracing blockchain technology has been filled with failures. Meta, for example, had to abandon its plans to launch the Diem stablecoin after facing three tumultuous years and a significant backlash.
However, amidst these setbacks, there are shining examples of success. The Open Network (TON), previously known as Telegram Open Network, was created to enhance one of the most popular messaging apps globally. Despite regulatory challenges leading to Telegram stepping back, an independent community stepped in to continue promoting the adoption and development of this layer-1 network, giving birth to TON.
After years of subpar interfaces and limited functionalities, TON is now fulfilling a long-standing industry desire: allowing users to engage with blockchains and cryptocurrency seamlessly, almost without realizing it. The potential of this infrastructure to positively impact the world is just beginning to be explored.
Why TON might be the ultimate solution for cryptocurrency adoption
TON’s significance has grown as the platform has expanded beyond messaging, resembling a “super app” akin to WeChat in China. It now offers a wide range of services within a single platform, enabling restaurants to create “mini apps” within Telegram that render their websites redundant. This not only simplifies access for customers but also provides developers in various industries with unprecedented flexibility through JavaScript integration.
The integration of payment solutions within these mini apps holds great promise, as it could pave the way for normalizing crypto transactions like never before. TON ensures transparency and security in each payment, leveraging the existing popularity of Telegram among crypto enthusiasts to reach mainstream audiences without heavy marketing efforts.
Breaking down barriers to entry, TON eliminates the need for complex alphanumeric wallets, making crypto transactions more user-friendly. By creating a digital asset showcase within a widely-used app, Telegram is cultivating an ecosystem that goes beyond messaging, offering users a comprehensive experience.
To ensure a seamless user experience, TON’s network prioritizes fast transactions with minimal fees, facilitating cross-border payments and enabling Telegram to offer Web3 services without controlling user funds.
Opportunities for developers on TON
Developers familiar with creating mini apps on WeChat will find similarities in building on TON, providing access to a diverse and engaged user base. The growing number of mini apps within Telegram will attract more users, creating a positive feedback loop that encourages businesses to join the platform.
Challenges ahead for TON
While TON’s integration into Telegram positions it well to become a prominent blockchain, challenges remain. Addressing fragmentation and forming connections with other networks is essential to ensure broad user adoption. Collaboration with EVM-compatible networks is underway to overcome these challenges.
In conclusion, the partnership between Telegram and TON presents an exciting opportunity to simplify crypto payments and engage users in new features—without alienating them. The journey ahead may be challenging, but the potential for growth and innovation is immense.